Carla Spartos
Editor and content specialist
carlaspartos@gmail.com
Click here to download a PDF of Carla Spartos’ resume
PROFESSIONAL OVERVIEW
Goal-oriented, results-driven editor and content specialist with 10-plus years’ experience building, managing and leading teams; producing award-winning multi-vertical, multi-platform content and growing digital traffic.
WORK EXPERIENCE
Daily Features Editor, New York Post, New york, ny, 2012-Present
Manage a team of 15 reporters, writers and editors, as well as part-timers and freelancers, in a fast-paced newsroom.
Shape coverage around trending topics and breaking news that wins awards and gets readers clicking
Collaborate with audience development, SEO, social, video, photo and design teams to produce features with strong visuals and cohesive messaging.
Grow traffic in entertainment and living verticals and meet aggressive weekly goals
Senior Online Editor, Zagat Survey, New York, NY, 2005 - 2008
Launched and managed restaurant blogs and weekly email newsletters in nine city markets. Increased traffic to Zagat.com, grew user membership and showcased new daily content.
Helped transform legacy print publication to a digital destination through a site redesign with enhanced multimedia content.
Digital Producer, New York Magazine, New York, NY, 2003 - 2005
Wrote, edited and produced restaurant, nightlife and fashion content for nymag.com.
Helped establish nymag.com as an online Fashion Week authority by building timely designer galleries, as well as assigning and editing SEO-friendly evergreen content such as designer biographies.
Responsible for building out the site’s restaurant and nightlife verticals, including growing a database of restaurant and bar reviews and contributing content such as NYC’s best rooftop bars roundup, which consistently ranked at the top of Google search.
Senior Editor, The Village Voice, New York, NY, 2000 - 2003
Edited features, columns and supplements, including the annual Best of New York issue.
ADDITIONAL EXPERIENCE
Food Editor, New York Post, New York, NY, 2010 - 2012
Oversaw food coverage: commissioned and edited feature stories by other staffers and freelancers, while pitching and writing original content based on an impressive network of sources.
Food Writer, New York Post, New York, NY, 2008 - 2010
Covered the restaurants and nightlife beat and won the New York State Associated Press Association award for feature writing (“Don’t Mess With the Chef!”; “Is Your Restaurant Spying on You?”; “Hey, What the Check?!”).
Expert speaker and presenter on panels hosted by the South Asian Journalists Association, Bulldog Reporter Food & Beverage PR Summit and New York Women in Communications Foundation.
BOOKS & OTHER FEATURED PUBLICATIONS
Essay published in “Food & Booze: Essays and Recipes” (Tin House Books, 2006)
Reviews published in “The New Rolling Stone Album Guide” (Fireside, 2004)
Edited The New York Post’s 56-page 9/11 tribute magazine, published on the 10-year anniversary of the World Trade Center attacks
Articles published in the Chicago Sun-Times, New York Magazine, The New York Post, Tin House, Toronto Star, Utne Reader, The Village Voice and The Week
SKILLS
Writing, editing, storytelling
Multi-platform content creation
Cross-team collaboration
Workflow management and skills training
SEO and digital analytics
TOOLS
Wordpress
Google Trends and Analytics, Parse.ly
SocialFlow, Twitter, Instagram, Facebook
Airtable, Slack
Adobe Photoshop, InDesign
AWARDS
New York State Associated Press Award, features writing
New York Post | 2010-2011
EDUCATION
Cornell University
Bachelor of Science Degree in Biology & Society